Offer our backless wedding dresses in your boutique
Feminine and delicate, the backless wedding dress plays with lines and transparency to highlight the graceful posture and subtly reveal the back. Plunging necklines, lace, or delicate straps: our collections offer this iconic detail in various styles to enrich your in-store selection.
Feminine and delicate, the backless wedding dress plays with lines and transparency to highlight the graceful posture and subtly reveal the back. Plunging necklines, lace, or delicate straps: our collections offer this iconic detail in various styles to enrich your in-store selection.
MAJORQUE – Transformable Mermaid Wedding Dress
Over 25 years of experience in bridal fashion, from accessories to wedding dresses.
A family-run fashion house from Angers, committed to the crafts of couture and French design.
Laces, fabrics, satins and chiffons are carefully selected to create elegant silhouettes.
A network of retailers in France and abroad to support brides-to-be as closely as possible.
Find a boutique near you or discover the styles that best match your desires.
A collection that reveals the full beauty of the back
The backless wedding dress is now available in many interpretations, from discreet openings to deeper back necklines. The open nape and exposed shoulder blades create an elongated silhouette, while the fitted bodice and defined waist maintain a harmonious line.
Our collections play with materials and finishes to make the back a true element of the dress. Illusion tulle combined with guipure or floral embroidery creates a delicate tattoo effect. Covered buttons, lacing, crossed straps, or delicate straps can also adorn the opening.
For a natural look, the bohemian backless wedding dress often favors chiffon, lace, and fluid lines. A mermaid backless wedding dress, on the other hand, combines the back opening with a more fitted cut for a confident silhouette. Crepe, satin, or muslin thus allow for varied styles while maintaining movement and femininity.
Depending on the model’s construction, integrated support and hold are designed to comfortably accompany the bride-to-be.
Learn more about our collection of backless wedding dresses
What opening styles can you offer in your store?
Vary the depths and constructions: plunging back neckline, graphic cut-out, crossed straps, or a back adorned with illusion tulle. This diversity allows you to offer both a delicately revealed back and a more assertive opening.
How to advise on an opening suitable for each silhouette?
The choice depends on the desired style, but also on the desired support and comfort. The depth of the back, the shape of the bodice, and any adjustments allow for accommodating different silhouettes while maintaining good overall balance.
What finishes should you highlight for your clients?
A lace backless wedding dress can reveal delicate floral embroidery, guipure, or a tattoo effect. Covered buttons, lacing, transparency, and delicate straps also help to enhance the back and personalize the silhouette.
How to integrate our backless wedding dresses into your store?
The Églantine Group supports professionals wishing to enrich their selection. Our backless wedding dresses offer different cuts, materials, and openings to provide your clients with several interpretations of this silhouette during their fittings. Contact us.